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 OCFC_WEEK 2_Advertising overview with audio.pptx |
| Summary: | Series of short lectures on the individual communication channels |
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| Creators: | |
| Copyright holder: | Copyright © Glasgow Caledonian University |
| Tags: | Marketing communication, Promotional mix |
| Viewing permissions: | University |
| Depositing User: | |
| Date Deposited: | 29 Sep 2020 21:35 |
| Last Modified: | 01 Apr 2021 20:58 |
| URI: | https://edshare.gcu.ac.uk/id/eprint/6547 |
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